IDCA honors Gem Shopping Network for E-tailer of the Year

Gems, formerly known as Gem Shopping Network, was honored with the E-Tailer of the Year Award at the Indian Diamond & Colorstone Association (IDCA) Annual Awards Gala, held on February 5, 2025, in Tucson, Arizona during the AGTA Show.

Presented by the New York–based IDCA, the award recognizes excellence in jewelry e-tailing and celebrates companies that demonstrate outstanding service, innovation, and commitment to quality within the global jewelry industry. The recognition underscores Gems’ leadership in live jewelry commerce and its continued evolution as a modern luxury shopping destination.

The award was accepted by Mike Burnette, Director of Jewelry Operations, on behalf of Gems. In his remarks, Burnette expressed gratitude and humility in being recognized alongside respected industry leaders, reflecting on his journey in the jewelry business and the meaningful support he received from the Indian jewelry community throughout his career.

This honor comes at a pivotal moment for the brand as it transitions to Gems, embracing a multi-platform live shopping model that delivers fine jewelry, exceptional craftsmanship, and competitive pricing to a global audience. The E-Tailer of the Year Award reinforces Gems’ commitment to excellence, transparency, and innovation in luxury jewelry retail.